Tiana Littlejohn strongly felt that her combined experience of service as a military woman and civilian were preparing her to serve as an entrepreneur. Black Female Owned also creatively stands for "Building Future Opportunities," which the company adopted as its' official slogan. In 2019, Tiana awarded her first self-funded business grant to The Black Light Foundation, a black female owned non-profit organization out of Miami, FL dedicated to providing resources for mental health and wellness. She's also collaborated with numerous black female entrepreneurs in support of their brands. Although the company initially focused on providing self-encouraging apparel for black female entrepreneurs, the demand and vision has grown to include men's apparel, home and living products, a branded coffee collection and more.
